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The Container List Blog

January 27, 2016

Cyrk ice cream by Seymour Chwast

Seymour Chwast’s characteristic contour line and flat pastel coloration appears on the packaging of this short-lived late-80s Kosher ice cream, for which his Push Pin Studios also contributed the logo.

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February 05, 2015

More packaging by Seymour Chwast

More packaging designs from the Pushpin Studios/Seymour Chwast slide collection.

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January 06, 2015

Welcome back—and to 2015

Students will return to SVA next Monday but we’re back and the archives are reopened already. Here’s Seymour Chwast’s cover design for Time‘s promotional calendar for the academic year 1982–1983.

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July 02, 2014

Seymour Chwast for Pepsi

Chwast’s can for Diet Pepsi for the Christmas season integrated their 1986-1991 logo into Santa’s spectacles. As you can see in this photo, the rims of the glasses were left unpainted shiny aluminum to highlight the logo—the background behind Santa was also a checkerboard of white and silver. (Click through for full frame.)

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June 05, 2014

Chwast’s irrational fears

Seymour Chwast’s series of irrational fears for Strathmore Paper.

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December 22, 2013

Candies by Seymour Chwast

In the early 1970s, Push Pin Studios produced a line of candies under the name “Pushpinoff Sweets.”

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October 12, 2013

Chairs by Chwast

In the mid-80s Seymour Chwast was approached by Georg Kovacs, Inc. to experiment with furniture in the Pushpin style.

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June 25, 2013

Candy men

Fanciful candy packaging for Audience magazine.

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April 14, 2013

First Look: Seymour Chwast Collection

We recently received a wonderful donation from illustrator and designer Seymour Chwast. He was a founding partner of Push Pin Studios in 1954, along with Milton Glaser, Edward Sorel and Reynold Ruffins. The studio’s name was changed to the Pushpin Group in 1985 and Chwast remains as its director. Here’s a sampling of the 80 posters we received; future posts will highlight original artwork and other printed materials that offer a comprehensive view of Chwast’s influential career.

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April 10, 2013

Push Pin & Pop

Some ephemeral points of comparison between the work of Seymour Chwast and Andy Warhol.

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February 20, 2013

Cameo gallery

In 1995, the Cooper Union celebrated the 40th anniversary of Pushpin Studios with an exhibition and special sale of drawings and paintings by the three founders, pictured above: Seymour Chwast, Edward Sorel, and Milton Glaser; along with works by John Alcorn, Sam Antupit, Michael Aron, Vincent Ceci, Paul Davis, George Leavitt, Tim Lewis, Jim McMullan, Reynold Ruffins, Jerold Smokler, Richard Mantel, “and others.” This reminded me of another similar device that captured a group that is also heavily represented by the Archive.

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January 03, 2013

Push Pin and the P-Head

From the Push Pin Slide Collection: what appears to be a study for an alphabet based on the 1971 PBS identity designed by Lubalin Studio.

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September 27, 2012

Metropolitan Printing in Push Pin Graphic

One regular advertiser in the Push Pin Graphic was Metropolitan Printing.

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September 14, 2012

Paris in your pocket

Seymour Chwast’s designs for Bic Parfum.

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July 09, 2012

Master strokes

Seymour Chwast’s intricate composition of his illustrations.

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June 19, 2012

Seymour Chwast for Topps

Seymour Chwast takes on Bazooka Joe.

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May 18, 2012

Chwast does cigs

Another obscure, undated bit of imagery from the Pushpin slide library. Seymour Chwast’s contribution to the legacy of Roth-Händle cigarettes, probably for Frankfurter Allgemein Zeitung. He’s in good company: Robert Motherwell did a collage of the same, and, more pertinent certainly, many famous posters for the brand were designed by the great early twentieth-century designer Herbert Leupin. Note: despite the preponderance of smoking-related imagery we’ve been posting lately, Container List does not condone the practice, which doesn’t make you look cool unless you’re already Humphrey Bogart. Kids, it’s just NOT archival.

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April 06, 2012

The hard stuff

And now, the companion piece to the Pushpin beers post. “Any port in a storm.”

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February 07, 2012

Effervescent packaging by Seymour Chwast

A short tour of Seymour Chwast’s designs for beer and soda packaging.

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September 06, 2011

Bob + Joan

Bob Dylan’s brief relationship with Joan Baez was exhaustively documented, but we get interested when that affair highlighted the work of Push Pin Studios. In 1964, Dylan and Baez were photographed at Newark Airport in front of Seymour Chwast’s poster for Booth’s Gin: an incongruous, but not surprising, image of two icons flanking a countercultural message from a corporate advertiser.

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